Rheem Pro Partner Contractor – Digital Brand Advertising
Our Rheem branded Digital Brand Advertising–activated and driven by Rheem–consists of regional digital brand awareness campaigns that are targeted by the consumer and customized by region/state and season. They automatically and continually market the Rheem products that are most likely to sell to a given audience in a given region, and connect all leads (online clicks and phone calls) to local Pro Partners. The length of these campaigns will vary by market and consumer demand, but most last approximately 3-6 months.
- More contractor and Rheem brand impressions through smarter targeting of consumers
- Any received leads go directly to Pro Partners; all online users are directed to a special landing page that connects them with Pro Partners in their area
- Received leads are also continually tracked both online (by appointment scheduling) and by phone (calls), so Pro Partners will have visibility to the campaign’s effectiveness in their market